With the way that quotes of various policies are regularly presented, there’s a big chance that the last one on the list will fade into the background. Although it’s the best option that your prospects have, they’ll be zoning in on the first one on the list – thinking that it’s the best one you picked out for them. You’ll experience a great big difference when you get quotes listed out side by side and when you make your proposals with a side by side format.
Even if you have a long list of great products for your prospects, it’s best to hack away at the options and provide them with the top three or top five choices. However, if you with a side by side format for your proposals and the way your quotes are listed out, it’s something that’s easier to scan through. Just in case, your insurance leads are looking at the price for these policies, they can easily compare them when they’re side by side. For the most part, you also have it easy by walking your prospects through the proposal.
When you’re presenting your proposal online and one the phone, your prospects will have the convenience of comparing plans when they’re side by side. That means, your prospect doesn’t have to scroll down to see everything. As for the way that the plans and policies are viewed, everything will be on an equal plane because no policy is on the top and nothing is also found in the bottom. Based on a survey about the way proposals are presented, customers prefer the side by side format more than the traditional one. It’s easier and it’s more convenient for you and your health insurance leads.
What are you waiting for? If you’re still making use of the traditional format in presenting your proposals to prospects, you have to make the switch today. Make it easy on yourself and your potential customer. Take your insurance agency to the 21st century using the most effective tools and techniques in selling insurance.
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